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Olympia, London was the venue for the launch of the Lacoste 2017 summer range.
Designed to communicate the new designs to 300 employees worldwide the brand utilized the grand space to showcase their innovative range.
Prior to the event fuel4 designed and built all the collateral needed for the prestigious launch comprising conference staging and backdrop, product plinths and glorifiers. Then over 2 days fuel4 took over Olympia and brought the event to life.
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